Archive for June, 2010

Creating Free Strategies For Social Network Marketing

Sunday, June 20th, 2010

Why do people strive to make money online? At one end of the scale there are those who want to complely change their lives, to have complete financial control, to work from home, spend time with their families and put an end to financial worries … but for the majority looking to earn a little extra online its because they are struggling to meet ends meet with their full time jobs.

Its ironic therefore that many online gurus talk about setting budgets, because for the majority trying to break into online network marketing budget is the big issue. This is why many fall into the trap of chasing the quick-buck scams or wasting what little cash is available on poor quality advertising.

The good news is that social network marketing utilizes strategies which are free!

You can first begin with article marketing.  Writing articles is a wonderful way to put your products and services out there for internet users within online communities.  You can utilize Google to find numerous articles directories, which you can submit to.  Make sure you do not try to add identical articles to numerous directories.  Ensure that each article you submit is copyscape free as well as unique material.

Blogging is a wonderful way to inform internet users about your products and services.  You can utilize blogging for your business marketing needs.  Try creating different blogs that contain network marketing tips as well as one for your business website.

A personal blog is great to have as well.  You can brand not only your products and services but also yourself.  You want to sell yourself first before you begin to sell your products and services.  You will want your blog to contain interesting information, as this will enable you to stand out from the crowd.

Utilize social networking websites for your network marketing demands.  Twitter and MySpace are wonderful social networking websites, which offer many features and benefits for anyone who wants to market their products and services.

Do not add numerous friends’ right too quickly for this could enable you to get your profile or account disabled or possibly even banned by the social networking website.  Make sure you educate yourself on the rules and regulations upon the social networking websites.

You can try video marketing for promoting your products and services.  YouTube receives millions of visitors daily.  There are many other video sharing websites, which you can post your unique content.

Numerous forums, which you can join, are network focused.  Network marketing forums can provide you with communities, which are geared toward your particular niche.  You can utilize your blog URL or the URL for your lead capture page with your signature line to direct people back to your business website.

Network marketing forums are very helpful to internet users and can teach you how to add effective content to your web page while allowing internet visitors to click on your business links.

You need to display your talents.  Some people enjoy writing while other internet users enjoy talking.  Video marketing might suit you more than writing articles.  The most important factor is to select which strategies, which not only work for you but your business.

The above examples are relatively free and will cost you nothing but your time.  You can create wonderful results for your network marketing demands if you are persistent and focused on a regular basis.

What Can Social Network Marketing Do For You?

Thursday, June 10th, 2010

When network marketers ask “How can you make money off social networks?” they are ignoring the ideas behind why these networks were setup and how you can use those ideas to help your business.

The top social networking websites such as Facebook and Myspace were founded as a way to stay in touch with friends and family and to meet new people online that all share the same ideas or interests. LinkedIn has a similar slant – it is great for entrepreneurs and professionals who want to keep track of their contacts for hiring or outsourcing. Flicker is a simple tool for sharing photos.

The success of social networks marks a dynamic shift in how people use the Internet. We are no longer using the internet merely to search for information but instead it has become an integral part of our daily routines and an essential part of staying in touch with friends, relatives and colleagues. People identify themselves as part of a group with similar likes and interests that draw them together, whether it be school, university, work, a hobby or some other interest group.

Social networks make viral marketing and word-of-mouth marketing much easier than before. The best use of social networks is not to make money ‘directly’ off members, but to harness their marketing potential and to use them to market your business. The best way to do that is to optimize your website, including the process of link building, for your target keywords.

Online social networks present an efficient platform for you to use in the spread of your marketing message. In addition, they are also a great tool for getting tons of visitors and thousands of page views to your site.

But be warned, it is easier to destroy than build. Be seen as a person of value & integrity, your network will grow and your business with it. Develop a negative reputation and all your efforts will come crashing down around you with a click of a mouse!

What this all means is that you need to devote more of your attention towards building your value and reputation, and then leverage the traffic you do receive from these sources. To do that, you should allow your visitors to create their own social network, or sub-network, centered on your niche topic. The power of this is staggering since social networks allow for multiple points of connections between almost anyone on Earth, giving them the ability to find, share, enjoy, and track anything and everything that interests them.

With social network marketing people choose to provide your link without being asked to do so, and places like del.ici.ous, Digg, Blogpulse, and Technorati give them the ability to do that. In offline terms, that means turning towards your friends and family to ask for their opinions. Online, it means turning towards a group of trusted people whose opinions and recommendations you value.

In fact, in lots of cases, you’ve probably done some research on your own, using the traditional search engine marketing model and then turned to a social network that you’re a part of to validate your findings and complete your research by getting their experiences and opinions about the topic. This is social network marketing at work in its purest form.

A Reminder – Mike Dillard has some pretty amazing insights into marketing to social media in his amazing new TrafficFormula2 course and you can get a FREE introduction to Mike’s Magnetic Sponsoring series of training programs to the right of this article. Just click on the MagneticSponsoring image or CLICK HERE.

For those of you who absolutely want to dive in and capitalise on a 2.5 BILLION potential market I can strongly recommend TrafficFormula2. You can get it HERE.

How Big Is The Social Network Market?

Monday, June 7th, 2010

I was reading a 4th June 2010 report by Chris Crum in Webpronews with the headline “StumbleUpon Reaches 10 Million Users“. Congratulations StumbleUpon! Apparently they are having a party on June 17th to celebrate.

Actually it wasnt the headline that struck me nor the fact that StumbleUpon reported 118% growth since 2009, but what did strike me hard was this StatCounter chart that Chris included in his report.

There’s Facebook doing an imitation of a ski slope! No that wasnt it but that collapse in market share starting Dec 09 is dramatic … as is the StumbleUpon meteoric rise starting the same month. I’m not going to discuss the ins and outs of why Facebook members fled in droves for StumbleUpon and to a lesser extent Twitter but while I was doing my sums it hit me how massive these numbers were and this chart is only the Top 7!

I did a little research and came up with the following from Wikipedia … ok I know I tell my kids to be careful of Wiki when they are doing their homework but its a starting point and gives a picture of the scale of this think called Social Networking!

I counted … 69 social networking sites with memberships of over 1 Million each with a combined total membership of … 2.5 BILLION!!!

Can you imagine that … a potential market of 2.5 BILLION!!!

Yes, I know we cannot assume 2.5 billion memberships is 2.5 billion people and we definitely cannot assume that the majority of them would want your product … but hey, I’d be happy with a fraction of a percent of that number!

Mike Dillard has some pretty amazing insights into marketing to social media in his amazing new TrafficFormula2 course and you can get a FREE introduction to Mike’s

Magnetic Sponsoring series of training programs to the right of this article. Just click on the MagneticSponsoring image or CLICK HERE.

For those of you who absolutely want to dive in and capitalise on a 2.5 BILLION potential market I can strongly recommend TrafficFormula2. You can get it HERE.

When is a Lead Not a Lead?

Thursday, June 3rd, 2010
Since you have taken the time to pause for a few minutes to read my blog its safe to assume that you are online right now either involved in generating online business, or are looking for an online business. In either case I’m certain you’ve come across sites advertising to help you build your downline, or sell you leads, or give you free lists.

Lets just think about free lists for a moment. Why on earth would anyone give you a free list? If the list was of any value to an online entrepreneur they would be using the list themselves. I’m sure you’ve heard the phrase “the money is in the list”. In this case unfortunately the list is almost certainly worthless bait to attract you to some other promo and the chances are high that even if the email addresses are real the owners have no idea they are now on “your list”.

Are bought leads any better? My general rule is never to buy leads for the simple reason that the buyer knows nothing about the leads. Are they in the market for your product? Do they exist? Are they from your target region or age group? Simply buying a list of leads or paying for someone to point 200 leads at your website is no guarantee of converting leads to sales.

Would you advertise a new high street butcher in a magazine for vegetarians? Of course not!

A lead is a lead when the lead is in the market for your product or service and is already spending money for similar products or services.

Don’t waste money on free leads, be careful what you are getting should you buy leads, and above all research your target market segment to ensure your target audience is in the market for your products or services.

The best leads are those attracted to your products or services.

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